Group Branding

Horizon Group

THE CHALLENGE

Horizon Builders had outgrown their founding company. They came to us to help create an umbrella company and bring two other sister companies into the fold.

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SOLUTION

Using color and design we aligned three unique company brands to work alongside each other and even complement one another. With the possibility of clients using services from each they needed to work as a branded house instead of a house of brands.

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SUMMARY

In the end Horizon Builders, Alliance Builders and Horizon Houseworks brands all came together under one group and will benefit from this strong brand presence moving forward. As the rest of the brand comes together and utilizes the shared guidelines and complementary colors and design elements, it will only serve to strengthen each of them.

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