QR Codes and the Building Products Industry

QR Codes are essential to building product point-of-purchase marketing. It seems you can’t open a magazine, receive a direct mail postcard, attend a tradeshow, or walk by POP (Point of Purchase) in any retailer these days without seeing one of these funny QR (quick response) codes. What are they and should they be part of …

QR Codes and the Building Products Industry Read More »