Public Relations Strategy

3 Ways to Get Your Public Relations Off to a Good Start

By Elton Mayfield / Channel Marketing, navigate the channel

Optimize your PR strategy for success in 2023 with content creation, social media tips, and effective measurement metrics.

Mid-Year Review: Assessing Your Public Relations Strategy

By Elton Mayfield / Branding, Channel Marketing, navigate the channel

Now that 2017 is more than halfway finished, it’s a good time to take an objective assessment of your public relations strategy. Even if your company – like many others – reviewed your objectives, goals and solutions to ensure that your public relations were a better fit as the new year kicked off, it’s …

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