green building

Green Building Product Trends

Green Building Product Trends: The Evolution of the Industry

The green industry, with its focus on sustainability and eco-friendliness, has undergone significant transformations in recent years. These changes in perceptions have shaped the green movement, influencing how it is viewed and implemented in various sectors. Three key factors stand out: a more personal aesthetic, increased recognition in the real estate industry, and a broader […]

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Increased Potential of the Green Building Products Market

The Green Home Market Is Expected To Increase Five-Fold by 2016 It seems now more than ever, going green is important to consumers, which makes the building products industry a prime market to target. As a building products CMO, you are likely focused on this growing trend, but the key statistics from McGraw-Hill Construction give

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