How Today's B2B Marketers Are Pushing Customer Centricity
Placing the customer at the center of your business strategy is best for all companies, not just the B2C world. Creating a positive sales experience for clients throughout the entire funnel now can mean the difference between success and stagnation. The effect is quantifiable: B2B companies with marketing based centrally around the customer reported …
How Today's B2B Marketers Are Pushing Customer Centricity Read More
