Facebook stories have now reached 500 million daily active users, up from the 300 million daily actives reported in September.

This number was revealed by CEO Mark Zuckerberg during an earnings call from yesterday.

Zuckerberg says that stories, along with messages and small groups, are by far the fastest growing areas of online communication.

In addition to this milestone, COO Sheryl Sandberg announced that the stories format is growing amongst advertisers as well.

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