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Maximize Customer Engagement With the Right Insights From the Right Data

Today's businesses are rapidly awakening to the fact that they are sitting on huge wellsprings of data, and ...
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How marketing and sales alignment can better drive the buyer journey

As a marketer today, you’re responsible for a more significant portion of the buyer journey — and for ...
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How Visual Design Affects Sales and Marketing

As graphic designers, we have to communicate the brand’s message across to its consumers. There are many ways ...
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6 Ways to Elevate Your B2B Social Media Strategy

In most instances, the space between B2B and B2C companies can seem vast – but on social media, ...
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B2B Lead Generation: Five Effective Strategies For 2019 And Beyond

Generating leads is important for essentially every type of business. And while each business has its own methods ...
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Steps to Avoid Email Marketing Mistakes

Even in the age of social media, banner ads, and text messaging advertising, email marketing is a viable ...
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Continued Expansion of Agency’s Leadership Team

GB Caedo and Kyle Rohde Join ER Marketing Kansas City, Mo. – ER Marketing is excited to announce two key additions to their leadership team: GB Caedo and Kyle Rohde. GB Caedo joins as the new role Creative Director for ER Marketing. It has been a long and winding, even award-winning, journey for GB to finally land here at…
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ER Marketing Wins 2018 Construction Marketing Agency of the Year

Kansas City, MO—ER Marketing was recently recognized by the Construction Marketing Association (CMA) with several STAR™ Awards for marketing excellence in the construction industry. Leading the way for the third year in a row, ER Marketing was named the Agency of the Year by the association. ER Marketing was the recipient of 2018 Agency of…
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S[er]ving our City

We recently had the opportunity to spend a day working on a house for the Kansas City branch of Habitat for Humanity, a worldwide organization dedicated to providing safe, sound homes for the underprivileged. Habitat remodels houses that are then provided to families in need. Our project house for the day was almost complete, so…
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ER Marketing adds to Leadership Team

ER Marketing is excited to announce and welcome Allana B. Pettigrew as Director of Digital Strategy. Pettigrew will be responsible for leading the digital and interactive practices within the agency, driving innovation and growth in digital strategy for all clients, thought leadership in the technology space, and building the strength of digital and interactive knowledge…
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