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    10 Apps Building Product Marketers Should Utilize, Part 2

    Stay connected with your marketing channel with these apps

    Earlier I provided 5 apps you should utilize as a building product marketer, here are an additional 5 apps that are great for making the most of your time.

    6. Houzz

    • Houzz is a platform that connects architects, designers, builders, and contractors with homeowners around the world. The app allows you to access the same features as the online version by searching a database of more than 900,000 high resolution photos. Your company can search, save, and share images along with participate in online conversations.

    7. Housing Zone

    • Housing Zone enables you to stay up to date with building products news, blogs, and articles. It provides information about the residential construction industry to better understand the people in your communication channel like builders, remodelers, architects, and contractors.

    8. SproutSocial

    • Publish, schedule, and monitor the activity on your personal and company Facebook, Twitter, and LinkedIn accounts from one app. It allows you to manage teams by assigning tasks and provides reporting and analytics.

    9. Google Analytics App

    • Google Analytics app has the same features as the online version, but you’re able to access reports easily from your phone or tablet to show effectiveness of a building product campaign on the spot. It also allows multiple logins and provides a date range feature to show results of a campaign between certain dates like the online version.

    10. Imo.im

    • Allowing you to stay in touch with your marketing team and others in the company is important when traveling. Imo.im provides you an outlet to use your phone as a walkie talkie by creating voice messaging. It also integrates various social communication into one device by supporting communication like Facebook Chat, GoogleTalk, Skype, MSN, ICQ, Yahoo! Messenger, and Jabber.

    Utilize these apps to stay in touch with the latest trends in the marketing channel, manage your social media accounts, provide results from a building products campaign, and stay in touch with your marketing team no matter where you are. If you didn’t catch the first 5 apps you should utilize as a building products marketer, check them out here.

    About The Author

    Elton Mayfield

    Elton's career spans media, production, digital and building industry expertise. His diverse experience makes him nimble, innovative, and curious – always pushing the envelope to create extraordinary work that delivers real results for our clients.

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