Content Marketing

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5 Content Marketing Trends You Can’t Ignore in 2019

One of the most notable changes in content marketing in 2019 is the shift in how it is being used by companies. According to Omar Ahktar, a digital marketing analyst at Altimeter Group, a Prophet Company, Companies are now using content to do more than create awareness or brand health. They’re using it to directly …

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A Beginner’s Guide to Content Marketing and Social Media Platforms

How have you heard about content marketing? This is a hot trend in the field of business promotion. The right content marketing strategy can transform your company’s reach and brand. However, it’s easy to lose a lot of time and money if you don’t have a solid plan of action. Here are some ways you …

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8 B2B Marketing Tactics that will Support Your Long-Term Marketing Goals

As you plan your marketing strategy for long-term goals, it’s important to consider all the tactics that will support them. Marketing channels and tactics for them are constantly changing, so here is a refresher to make sure you haven’t left anything out. Here are the top 8 best B2B marketing tactics that you can add …

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