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5 Scalable Demand Generation Activities that Drive Results
When considering your budget for demand generation each year, it’s important to take a look to see which activities are giving you the best ROI. Results can vary from activity to activity, but if you determine which activities perform the best, you can scale those going forward. Here is a list of demand generation tactics …
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Making Customer Surveys Great Again
Learning more about your customer base may be the number one way to grow your presence in the market and zoom ahead of your competition. However, those same tired customer surveys from years ago are simply not getting the job done anymore. We’ve put together five tips to help you supercharge your surveys and “make …
Five Smart Tips for Choosing a Winning Domain Name
Have you considered how important your domain name is or will be for your business? It could be the first thing a customer sees when he or she encounters your company. In addition, you’ll use that domain name as part of your advertising campaigns for years to come. So, you’d better like what you choose! …
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3 Content Marketing Trends to Pay Attention to This Year
Marketing is something that is constantly changing. If you are not changing along with it, you can easily be left behind. Content marketing is no different. If you want your strategy to keep up and stay on top of content marketing trends and on the front page of Google, or perhaps get there for the …
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ER Marketing Named in Top 35 B2B Agencies in the US
ER Marketing today announced its inclusion in the 2017 B2B US Agencies Benchmarking Report. Based on a ranking of United States marketing and communication agencies and their global gross income, ER Marketing is listed as one of the Top 35 B2B Agencies in the US. The report contains insight into B2B marketing and communication trends …
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6 Trends in 2013 for Building Product Marketers, Part I
Use Actionable Data and Listen To Your Customer With 2013 approaching, it’s time to create marketing resolutions for the new year that make an impact. According to SilverPop, an email and digital marketing services company, at the start of the year businesses set out with goals to make their business more social, gain more leads, …
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