Using Paid Media in 2022 to Hire Smarter

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Things have changed a lot in the last few years when it comes to hiring new employees. Not only are today’s jobseekers more specific about what they’re looking for in a potential employer, but they have plenty of options to choose from. Furthermore, they aren’t willing to stick around at a company that doesn’t offer […]

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marketing team gathers around table analyzing charts

Marketing Manager or Digital Agency: Reasons to Consider Both

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You already know that having a solid online presence is a critical ingredient necessary to grow your business. But, if you’re like a lot of executives, there’s little time in the day to run a company and keep up with all the tasks that go into running successful marketing campaigns. That’s where having a separate […]

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female architect hold blueprint up to ring light with phone recording in center

How Architects Can Use Video Marketing as a Promotional Tool

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Have you wanted to gain more buzz for your architecture firm, but weren’t sure exactly how to go about doing it? Video marketing is one of the hottest mediums for building a recognizable brand. Since design is quite visually heavy, it only makes sense that architects around the globe are turning to video content as […]

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Man in white shirt with black tie and white hard hat walks through building with note pad

How to Become a Thought Leader in the Building Materials Industry

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You’ve worked hard to ensure your building material manufacturer business is always on a path to steady growth. Now, it is time to turn your attention to helping others within your industry. How do you do this? By becoming a thought leader and guiding those with less experience or different skills than you have. In […]

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A man and a woman smile while browsing online for a contractor

Increase Leads with This Contractor Call-to-Action Cheat Sheet

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You’ve worked hard to create sales pages, advertisements, social media posts, and more. The only problem? You aren’t getting the response from leads that you thought you would. In fact, you might not have had any leads from your campaigns. Yikes. Before getting frustrated, it is important to dissect why this is happening. One common […]

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Building material worker is scrolling through tablet inside of warehouse

How to Use Social Media for Building Material Suppliers

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There’s no doubt that the rise in new home sales is causing the building materials industry to boom. However, that doesn’t mean you should give up on trying to reach new leads. Instead, optimize your digital marketing to best reach your ideal customers. One common area where a lot of building materials companies struggle is […]

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person browses on Pinterest for inspiration around architectural inspiration

10 Reasons Why Every Architecture Firm Needs to Use Pinterest

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Are you looking for an easy and fun way to drive traffic and attention to your architecture firm? Look no further than Pinterest. Yes, we know. It might not be where you would think the architecture industry would really gain marketing traction. After all, this popular social media platform is highly favored by women and […]

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Head of the construction site is checking Facebook on tablet

Top Tips: Facebook Ads for Commercial Construction Companies

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Thinking about integrating paid ads into your construction company’s marketing plan? If so, there are a few concepts you need to be aware of before you start tossing money towards paid social media marketing. Here are a few of our top things you need to know about running Facebook ads for commercial construction companies. Define […]

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civil engineer helmet and laptop

Top Marketing Strategies for Contractors in the Building Industry

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Are you getting as much business as you want?  A recent study showed that fewer than half of all contractor businesses are consistently growing. If you want to be in the half that is increasing your revenue year after year, you need to be consistently pulling in new prospects. Digital marketing is an ongoing, multi-pronged […]

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Manufacturer using laptop while working in a factory

Top Digital Marketing Tips for Building Material Manufacturers

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It is a new year, which means it is time to start looking at your marketing strategies to spur growth for the next twelve months. Whether you already have an established presence on the internet or are looking to really surge, there are many different paths you can take to improve sales. Here are a […]

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