Let’s face it. This year has been difficult for many businesses as we navigate closures for social distancing, changes in demand, and so much more. While some companies have had to close their doors, others are seeing massive success. Why the big difference? Well, those who already had a way to connect with customers virtually …
Why Invest in Digital Marketing? It Couldn’t Be Better Timing. Read More
You already know that you need to consistently post to your social media accounts to make the most impact and grow your following. But how do you consistently come up with content ideas without getting repetitive or stuck? This problem is fairly common, but the good news is that it doesn’t take too much effort …
5 Tips for Planning Social Media Content in Advance One of the easiest ways to promote your business is with social media, but you have to have consistency in how often you post. Why? It takes repeated time and effort to grow your following. If potential and current customers see your name pop up in …
5 Tips for Planning Social Media Content in Advance Read More
While content marketing is undeniably one of the best tried-and-true ways B2B companies can generate leads, many entrepreneurs (and established businesses) struggle with creating a successful content strategy. A blog is one of the most essential components of any business website, and creating consistent content is a key element in boosting your search ranking. You …
Creating Compelling Content: Three Ways to Bring More Views to Your B2B Blog Read More
Social interaction and online content are becoming increasingly important for any B2B company when it comes to consumer spending and buyers’ purchasing choices. As a marketer, you create online content with the goal of engaging with your target audience and persuading them to purchase your product, brand, or service. But consumers of the internet age …
How to Find the Perfect Influencer to Partner With Read More
Social media is quickly becoming an important marketing tool for many small-to-midsize businesses (SMB) today, and the trend is likely to keep expanding. For SMBs that often lack the resources needed to invest in costly marketing tools, social media marketing is a boon, and for many, social platforms are largely outpacing email and mobile interaction …
SMB Marketing Trends: Platform, Content, and Posting Read More
A successful social media strategic plan needs to be clear, concise, and measurable. Additionally, it needs to outline your organization’s goals for the coming year and lay out how you’ll achieve them. For more effective and efficient social media strategy planning, the following are five actionable steps your company should consider in order to ensure …
Five Considerations For Your Social Marketing Strategy Read More
Snapchat has come a long way from its humble beginnings as a disappearing photo app nearly five years ago. Now with storytelling capabilities and interactive—often hilarious—filter options, according to Bloomberg, the quirky social media platform has recently seen tremendous user growth (they now have more users than Twitter) with 150 million active daily users. While …
Why You need Snapchat For Your B2B Internet Marketing Campaign Read More
Snapchat has come a long way since it burst on the scene 5 years ago. In fact, according to Bloomberg, it boasts over 161 million daily active users – more than Twitter, and an average of 9,000 snaps per second. The social media platform has seen tremendous user growth especially among teens, but platform usage …
Why You Need Snapchat In Your B2B Marketing Pocket Read More
Agri[Culture] Insights: Developing Paid Social Media Plans As agriculture promotion groups (APGs) and checkoffs strive to provide educational information to farmers to keep them informed about investment activities and new opportunities, building a social community with your target audience can be a positive, engaging way to support key communication goals. You have chosen the right …