The Dos and Don’ts of SEO for Building Material Websites
Growing your building materials brand online is a whole lot easier if you’re showing up on search engines like Google and Bing. However, the process of making this happen and increasing your overall organic traffic starts with one key ingredient: search engine optimization (SEO). What is SEO? Well, it is a set of basic protocols […]
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10 YouTube Strategy Tips for Contractors in the Building Industry
As a whole, most professional building contractors have trouble trying to decide on the right digital marketing strategy. Simply put, it can be difficult to determine how to use social media to attract new clientele within your target market. However, one of the most useful and often overlooked facets of lead generation is YouTube. By […]
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Must-Knows When Using Paid Advertising for Architecture Firms
When it comes to advertising architecture firms online, marketing strategies that might work for other industries have to be altered just a little bit. After all, your prospective clients usually turn to you with a very specific need, which makes lead generation a little trickier. That said, the right kind of digital marketing can really […]
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How to Brand Your Commercial Construction Company
Despite common belief, construction branding is about far more than a pretty logo and a nice website. While those are two key ingredients that go in the mix, they aren’t the only thing your commercial construction company needs to focus on. In fact, branding a construction company means taking into account every interaction with every […]
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How to Use Social Media for Building Material Suppliers
There’s no doubt that the rise in new home sales is causing the building materials industry to boom. However, that doesn’t mean you should give up on trying to reach new leads. Instead, optimize your digital marketing to best reach your ideal customers. One common area where a lot of building materials companies struggle is […]
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The Best Commercial Contractor Landing Page Strategy
Are you ready to make a few big waves in your digital advertising? One of the most overlooked strategies for commercial contractors is landing pages. Not only are they excellent sales tools for aiding your team in closing deals, but they can be a great way to connect with potential leads looking for the goods […]
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The Master Guide to SEO and B2B Construction Marketing
One of the biggest fallacies about construction marketing is that there’s no reason to pay attention to the content on your website. The truth? Consistently adding new blog posts, articles, and informative information can be a huge way to expand your business and reach potential clients. Despite the fact that most decision makers in this […]
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What You Need to Know About Content Marketing and Building Supplies
Growing your building materials company’s presence online isn’t as difficult as you might think. By having a professional web page and consistently creating content that visitors want to see, you can improve your search results position, boost traffic, and improve sales. However, it is a little more complicated than just creating a blog post and […]
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Google My Business for Contractors: What You Need to Know
If you’ve looked into any sort of local directory marketing service or just wondered how your competitors got to the top of the search listings so quickly, the answer is Google My Business. This free tool makes it easy to add your information to the Google network and allows you greater visibility across the entire […]
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5 Best Web Design Tips for Architectural Firms
Are you looking to improve your architectural firm’s digital footprint and gain more potential clients? Whether you’re starting from scratch or improving your current website, there are numerous things you need to keep in mind as you go. In fact, architectural firm website design is about more than just a pretty page that has your […]
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