The Top 9 Construction & Building Material Trade Shows You Need to Know About in 2022
Now that the world is getting back to normal and in-person events are coming back, you are probably excited to attend and exhibit at events in 2022. Whether you’re in project management, commercial construction, design build or something else, there are plenty of events happening that has something for you. Here are the top 9 […]
Read MoreManufacture Success: 7 Boxes Your Product Should Check in Every Buyers Eyes
Let’s face it. Learning how to run a successful manufacturing business starts with thinking about the needs of your customers. After all, customers are what really determines whether your company is profitable or not, right? But finding the right cadence for creating excellent buyer experiences can be difficult if you aren’t sure where to start. […]
Read MoreManufacture Success: Product Marketing Collateral for Dealers
As a building materials manufacturer, you know that your success hinges on how well your dealers work to get people to buy your product. In a perfect world, you would just ship them items, and they would be ready to sell them directly to the consumer without any additional assistance from your company. But this […]
Read MoreBuild Better: How Sustainability Plays a Role in the Future of Building Materials
Just about everywhere you look these days, people are talking about sustainability. While this term can become somewhat of a catchphrase in certain parts of the construction industry, the truth is that it is really something every building materials company should strive for. Why? When we are all focused on helping the environment, there’s a […]
Read MoreManufacture Success: A Guide to Building and Supporting Distributor Partnerships
If you’re looking to really grow your building materials company in the coming year, then you definitely want to consider working with a distributor. Why? Distributors act as sales agents for your business, finding ways and leveraging existing connections to get your products into the hands of retailers, who then ultimately sell directly to consumers. […]
Read MoreBuild Better: Improving Customer Experience Using Technology in the Supply Chain
Technology makes it easy for consumers to track retail orders straight to their doorstep. Now it is time for manufacturers to follow suit by adopting the latest inventory management software. It’s no secret that the convenience of online apps boomed during the COVID-19 pandemic. With more people stuck at home, the process of using a […]
Read MoreAre You Ready? Planning for In-Person Trade Shows and Events in 2022
After a much longer hiatus than any of us could have planned, trade shows and in-person events for the building materials industry are back in 2022. To say that this news is exciting would be an absolute understatement. Our ER Marketing team has missed seeing all of you — and we know you’ve missed being […]
Read MoreSustainable Building Materials Trends for 2022
We only get one planet, which is why, within the construction industry, there’s been a push for increased usage of eco-friendly materials in both residential and commercial structures. And that isn’t where sustainable building materials are stopping. There are tons of different options gaining popularity and becoming far more cost-effective all the time. Not only […]
Read MoreFeast or Famine: Minimizing Slow Periods in Sales with Digital Marketing
Every business has been there — that moment when work dries up after a period of heavy sales only a few weeks or months before. Known as feast or famine, this type of cycle can make it hard to pay your bills or handle payroll when the number of paying customers has dwindled. Unless you’re […]
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