Elton Mayfield

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Using Human Faces in Your Digital Marketing Strategy: Is it the Right Move?

Marketing your product or service is all about connection. It is about connecting your business’s product or service with the needs of your current and potential customers. It is about connecting your customer’s practical and emotional components in a way that leads them to you. It is about convincing them that in some small way …

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How Guest Posting is a Great Way to Build Trust with Potential Customers

Have you ever read a blog post or article and noticed that someone else not affiliated with the website wrote it? This is called guest posting or guest blogging and it can be an incredibly helpful tool in your digital marketing plan. Here’s what you need to know about guest posting and how it can …

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Top Ways to Combine Offline with Online Marketing in 2020

There’s no doubt that we are all as connected via the internet as ever. However, some B2B companies still haven’t found the right marketing mix between digital and print advertising. The good news is that there are tons of ways you can integrate your traditional advertising with your website and social media platforms. Here are …

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